LEAD REPLYProperty

Property Investment Group

New leads came from three places. Some waited too long because no one knew who owned the reply.

Lead channels mapped
3
Reply target, not a result
90 sec
Final sales hand-off
Human

The starting point

Built: One inbox with AI sorting, fast replies, and sales hand-off

The team got more than 50 enquiries in a normal week. Web forms, email, and social messages all used a different path. Old sales data was untidy, so the new flow had to work before a full clean-up.

How we built it

  1. 01

    Mapped where new leads came in and where they got lost

  2. 02

    Put web, email, and sales data into one intake path

  3. 03

    Used AI to read the question and pick out key facts

  4. 04

    Set a 90-second reply target based on the lead source

  5. 05

    Added simple scores and a named route for each lead

  6. 06

    Let strong leads book a call in the same flow

What we built

One lead path that reads, replies, sorts, and hands each enquiry to a person in the current sales tools.

What changed

The system gives every lead one path and a clear owner. The 90-second time is a service target, not a published result.

Tell us what's holding your business back.

A slow shop, a hacked store, a process that still runs on spreadsheets. Tell us what it is and we will give you a straight answer.

Talk to us

or call 020 3911 0335